The company was founded in Wellington in 1888 and NZ CEO Chris Kennedy says the new look is designed to reflect Harcourts’ place in the modern New Zealand real estate landscape.
“We wanted our brand to not only reflect our commitment to innovation and the exciting changes we are experiencing in the industry, but, in practical terms, it also needed to work across multiple platforms and be able to be adapted for use by all the businesses in our large franchise group,” Kennedy says.
“The new look is still recognisably Harcourts with all the history and respect that garners, while reflecting the progressive, forward thinking company we are. It is an incredibly exciting way to start the New Year.”
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